Valulign
01
PROBLEM SPACE:
The job searching process is a personal experience, one in which the seeker must measure skills against company requirements while considering how personal beliefs align with an employer of interest.
Job matching methods neglect a fundamental factor - value alignment between employee and employer.
Job seekers want value-based matching to be an essential and routine part of the process.
How might we help prospective employees discover industries or employers who better align with their personal beliefs and goals?
The HandledBar
02
PROBLEM SPACE:
The HandledBar, a bike company, aims to enhance user experience and increase revenue through improvements in mobile-web browsing and checkout. Currently, a significant portion of users (50%) leave without adding items to their cart, possibly due to difficulty in selecting the right bike. Additionally, 70% abandon their carts at the registration page, suggesting friction with mandatory account creation.
The hypothesis is that by providing comprehensive information, such as detailed descriptions and high-quality images plus a bike finder tool and guest checkout option will reduce cart abandonment and increase conversion rates.
CityPups
03
PROBLEM SPACE:
With the understanding that prospective dog owners often feel uncertain and overwhelmed when trying to find the right match for their lifestyle, CityPups is designed with those concerns in mind by facilitating connections to ensure a smooth transition from browsing to adoption. The platform considers the intricacies involved in matching and caring for a dog, aiming to boost adoption rates while minimizing shelter returns. The goal is to create a seamless and convenient experience for those seeking to find their furry companion.
Success of the site is measured by increased rates of satisfaction, adoptions, and decreased rates of returns.